I've been doing more reading about blogging today so that I'll be even more helpful when I explain to others at work how to write a corporate blog.

I'm writing up a bit of a training document for corporate blog writing (oxymoron?), although it feels really dumb to say "write conversationally, be concise, make it personal." I mean, anyone who's read a blog should know this, but I want to make sure that everyone understands.

I'm guilty of underestimating what people understand sometimes.

Anyway, in my research, I again happened on Technorati, which is a site that is a listing of blogs as well as a social spot for bloggers. I have NO idea why I've never set up a profile before, but here I go:

Technorati Profile

All this just so that I can set up a successful corporate blog.

It's hard to believe that I get to do something that I love so much and get paid for it.